When most real estate brokers and business owners think about analyzing the important metrics such as: total closings, new listings, the number of days properties remain on the market, and the performance of individual agents – it comes down to their agents and systems actually tracking this valuable data. But...
There’s a reason that we at Propertybase love the technology space and the real estate industry. Both provide us with ample challenges that keep us on our toes. While there are many exciting moments, there are also those that make us pause and look at the bigger picture. The latter...
The real estate industry has spoken and Propertybase has listened! Following last year’s acquisition, Propertybase has joined forces with Boston Logic to bring website development, customization and search capabilities to current and future US-based Propertybase clients. With this seamless partnership, users are able to build a real estate specific website...
It’s likely you’ve heard both the terms Cloud Computing and SaaS. But what do they mean and how are they relevant to the way you utilize your valuable real estate tools? To put it in simple terms, cloud computing is the delivery of computing services over the internet, or the...
In an effort to continuously provide the best real estate CRM solution on the global market, Propertybase is pleased to release Matching 2.0 for current and new clients who are utilizing the Salesforce Lightning Interface version of the Propertybase CRM Solution. As the global leaders in real estate CRM technology...
Over the years, millennials have gotten a bit of a reputation for being entitled, whiny and pretentious. But when it comes to building meaningful relationships, they’re often right on the money. Approximately 1/4th of the population is made up of millennials and over time you’ll begin to engage more and...
You can hardly get through a dinner with your friends, family or fellow real estate professionals without someone picking up their mobile phone and scrolling away. As an agent or broker, you probably feel like you’re glued to your mobile device because you’re part of this crazy rat race that...
We’ve previously discussed how important it is to identify your target audience and properly market to them in order to grow your real estate business, but what about evaluating your analytics on a regular basis? What insights do real estate analytics tools offer? When do they become important to your...
Just when you’ve adjusted to all the important real estate marketing tactics of 2017 – the New Year throws you a curveball! But you can get ahead of your real estate competitors by implementing a marketing strategy in 2018 with the hottest tactics for the new year in mind. You’ll...
There’s no question that our world has been drastically changed by the digital evolution over the past twenty years. Your everyday tasks in 2017 may look a lot different from how you handled them in 1997. Think about it. For instance, if you were on the hunt for a desktop...