The ink has barely dried on your new real estate license and you’re ready to hit the ground running. Then suddenly you think - “what’s next?” You were so focused on studying hard to pass the test, but you didn’t plan much beyond that. It’s okay - we’re here to...
As a real estate marketer, you know that today, no one can realistically stand up to the competition without a website. But simply having a site to showcase your brokerage and your listings is just the beginning. You might be looking at your site, thinking “now what?” As modern and...
Let’s just clear the air and say that conflict is going to happen. Period. There are a lot of people with a variety of viewpoints working on a real estate team. Throw in a handful of clients and you have a huge mix of motivations, personalities, and responsibilities being tossed...
The spring real estate season is here. While you’re in the thick of managing listings, attracting new clients, nurturing your current ones and just pounding the pavement 7 days a week, have you considered whether your pool of data is up-to-date? After all, you’ve invested money and energy into your...
When most real estate brokers and business owners think about analyzing the important metrics such as: total closings, new listings, the number of days properties remain on the market, and the performance of individual agents – it comes down to their agents and systems actually tracking this valuable data. But...
When it comes to working with anyone in a sales capacity, consumers tend to have hesitations. They immediately go on the defensive and worry about being taken advantage of, scammed, or left in a situation they can’t escape. Unfortunately, this can often be true when it comes to real estate...
With real estate technology getting so much air time, it can be overwhelming to decide what new tools to adopt and where to spend those precious marketing dollars. The first step, is to consider your performance over the past year to determine what has worked, and what hasn’t. Understanding your...
Building a real estate business as a broker is not free from its growing pains and frustrations. One of the most challenging aspects of real estate brokerage management is likely trying to find just the right solutions for these frustrations. For the real estate broker looking to build a more...
There’s a reason that we at Propertybase love the technology space and the real estate industry. Both provide us with ample challenges that keep us on our toes. While there are many exciting moments, there are also those that make us pause and look at the bigger picture. The latter...
The real estate industry has spoken and Propertybase has listened! Following last year’s acquisition, Propertybase has joined forces with Boston Logic to bring website development, customization and search capabilities to current and future US-based Propertybase clients. With this seamless partnership, users are able to build a real estate specific website...