As a real estate marketer, you know that today, no one can realistically stand up to the competition without a website. But simply having a site to showcase your brokerage and your listings is just the beginning. You might be
Let’s just clear the air and say that conflict is going to happen. Period. There are a lot of people with a variety of viewpoints working on a real estate team. Throw in a handful of clients and you have a huge mix of motivations, personalities, and responsibilities being tossed together.
The spring real estate season is here. While you’re in the thick of managing listings, attracting new clients, nurturing your current ones and just pounding the pavement 7 days a week, have you considered whether your pool of data is up-to-date? After all, you’ve invested money and energy into your real estate CRM, why let that go down the drain? Data integrity equals relationship integrity (and isn’t that what the industry is all about?). Here are three reasons why you should consider an immediate spring cleaning of your CRM.
When most real estate brokers and business owners think about analyzing the important metrics such as: total closings, new listings, the number of days properties remain on the market, and the performance of individual agents – it comes down to their agents and systems actually tracking this valuable data.
When it comes to working with anyone in a sales capacity, consumers tend to have hesitations. They immediately go on the defensive and worry about being taken advantage of, scammed, or left in a situation they can’t escape. Unfortunately, this can often be true when it comes to real estate client management. Buying and selling a home is such a personal process tied to such a large investment that it is crucial that your clients know they can trust you as their agent.
With real estate technology getting so much air time, it can be overwhelming to decide what new tools to adopt and where to spend those precious marketing dollars. The first step, is to consider your performance over the past
Building a real estate business as a broker is not free from its growing pains and frustrations. One of the most challenging aspects of real estate brokerage management is likely trying to find just the right solutions for these frustrations.
There’s a reason that we at Propertybase love the technology space and the real estate industry. Both provide us with ample challenges that keep us on our toes. While there are many exciting moments, there are also those that make us pause and look at the bigger picture. The latter recently happened. A major theme has transcended the boundaries of technology and real estate: that of data security.
The real estate industry has spoken and Propertybase has listened!
We’re excited to share that Propertybase has been acquired by Lone Wolf Technologies, the top real estate tech provider in North America. Together, we’re uniting the world’s best tech and building the ultimate platform for real estate agents and brokers. Here’s Vance Loiselle, CEO of Propertybase on the big news: “Joining
Happy PRIDE to one and all. As we once again celebrate the many achievements of the LGBTQIA+ community and their allies, we must also be mindful of the continued intersectional trials and tribulations facing all LGBTQIA+ individuals. In honor of
With refinancing making up less than half of originations and a pivot towards the purchase mortgage market looming, BoldMortgage brings intelligent lead generation & software to the mortgage industry. Propertybase, the leading global real estate and mortgage software company, today
The shooting in Atlanta as well as the other recent acts of aggression against the Asian community are devastating. Violence towards anyone, but especially targeting the people of a specific race, gender, sexual orientation, religion, or disability must end. The
Propertybase is excited to announce the acquisition of Cross Media, LLC, producer of Unify, a full suite mortgage-specific Business Growth Platform. Serving more than 80 mortgage companies across North America, Unify offers a turnkey platform with the richest set of
The secret to becoming your brokerage’s powerhouse team? Social media. Today’s top-performing real estate teams have honed in on their social media efforts to really reach their market, and it should come as no surprise that it works. With 72%
Looking to get more leads for your real estate business from social media? You’re in the right place. We’re about to teach you five practical strategies to get new followers and leads today. Your real estate business needs a constant
Global leader in real estate tech enjoys an impressive long-standing presence in the region as independent software vendor to leading agencies and portals Boulder, CO (October 26, 2020) – Propertybase, the global leader in real estate software, has strengthened its
At the end of the day, real estate is really a business that’s all about people. It’s people that fuel and drive deals from start to finish. As such, it’s no wonder why networking, referrals, and prospecting have always been
