How a New Real Estate Agent Should Choose Their Brokerage

April 20th, 2018 – in propertybase crm real estate brokerage agent

The ink has barely dried on your new real estate license and you’re ready to hit the ground running. Then suddenly you think - “what’s next?” You were so focused on studying hard to pass the test, but you didn’t plan much beyond that. It’s okay - we’re here to help.

What are the next steps in building your real estate empire?


5 Ways Real Estate Leadership Avoid Conflict

April 12th, 2018 – in propertybase crm real estate leadership conflict

Let’s just clear the air and say that conflict is going to happen. Period. There are a lot of people with a variety of viewpoints working on a real estate team. Throw in a handful of clients and you have a huge mix of motivations, personalities, and responsibilities being tossed together.

As a leader, your responsibility is to keep that ever-simmering pot of stress and tension from boiling over. You can do so by changing the workspace vibes/culture. Encourage positive energy and friendships in the office to create a happy, safe and productive work environment. These five tips will not only curb the conflict, but will keep operations running as smooth as butter at room temperature.


Top 3 Reasons to Clean Your Real Estate CRM Data

April 6th, 2018 – in propertybase crm spring clean

The spring real estate season is here. While you’re in the thick of managing listings, attracting new clients, nurturing your current ones and just pounding the pavement 7 days a week, have you considered whether your pool of data is up-to-date? After all, you’ve invested money and energy into your real estate CRM, why let that go down the drain? Data integrity equals relationship integrity (and isn’t that what the industry is all about?). Here are three reasons why you should consider an immediate spring cleaning of your CRM.


Customer Support: Customer Service & Support for the Real Estate CRM

March 20th, 2018 – in propertybase crm real estate customer support

When most real estate brokers and business owners think about analyzing the important metrics such as: total closings, new listings, the number of days properties remain on the market, and the performance of individual agents – it comes down to their agents and systems actually tracking this valuable data.

But more importantly, the only way the systems pulling together these metrics will influence educated choices is if they are set-up properly for scalability. That’s where reliable customer service comes in.


A Client-First Approach for Real Estate Success

March 15th, 2018 – in propertybase crm real estate clients

When it comes to working with anyone in a sales capacity, consumers tend to have hesitations. They immediately go on the defensive and worry about being taken advantage of, scammed, or left in a situation they can’t escape. Unfortunately, this can often be true when it comes to real estate client management. Buying and selling a home is such a personal process tied to such a large investment that it is crucial that your clients know they can trust you as their agent.

While you might know how experienced and trustworthy you are, it’s part of your job as a real estate agent to put the minds of your prospects and clients at ease and demonstrate your trustworthiness. What exactly do your clients need to experience from you to be sure you’re the right agent for them?