Mobile Clicks On Real Estate Sites Big News for Industry

April 4th, 2014 – in technology mobile

Mobile clicks on real estate sites are big news for the industry these days, with The Search Agency, in their 2013 annual report, finding that the increase in clicks from smartphones and tablets had increased more than 59 percent in one year's time. Further, the report noted, as the peak real estate season of spring and summer approaches, mobile adoption is expected to continue to increase as more people become comfortable using their smartphones and tablets to search for real estate listings.

According to The Pittsburgh Post-Gazette, 49 percent of homebuyers are now turning to their mobile devices for Real Estate services because they offer the unique ability to get real time information while passing through targeted neighborhoods. With applications from their agent's brokerage, prospective buyers can also use smartphones or tablets to find out what in what school district a specific home is located, the home values of a particular neighborhood, and much more.

Furthermore, house hunters who wish to compare prices in various regions, across multiple school districts, and even search for homes in several areas at once with specific requests like square-footage or number of bedrooms can now have that info at their fingertips through apps from services like Zillow.

As a Real Estate agent, providing your clients with mobile access to you and your agency is an important step in increasing business. Having the strength of technology to help you track and manage your business is another.

Author: Kyle Murphy