Configure & Automate Real Estate Leads with Lead Routing

June 20th, 2018 – in propertybase crm automation lead routing

Propertybase users - you asked and we have delivered! We’re pleased to announce the launch of our latest product upgrade, Lead Routing. This new feature is designed to eliminate the manual time and costs associated with managing incoming leads by providing an automated and highly configurable solution to current and new clients who utilize the Lightning version of their Propertybase real estate CRM & marketing platform. Third-party application costs and mundane manual tasks devoted to managing those leads are officially a thing of the past.

As the global leaders in real estate CRM technology, we’re committed to delivering a product that connects, manages and integrates our clients’ business from lead to close.

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5 Favorite App Integrations For Real Estate

June 14th, 2018 – in propertybase crm technology integration

In a recent post, we touched on how traditional real estate brokerages can reap the benefits of bringing on the right technology. As an industry built on and powered by relationships, it’s imperative that these tools connect brokerages, agents and customers to ensure a solid relationship is formed. At Propertybase, connecting your business with scalable technology via our real estate crm & marketing platform, is what we’re all about. We’re constantly looking to build a product that either has the necessary features or integrations to get the job done and grow your business. Here are five of our favorite tools and applications, ideal for any real estate professional.

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Technology for Real Estate: CRM Automation & More

May 31st, 2018 – in propertybase crm technology real estate

It’s no secret that the 21st century has been one rapid journey through technological advances across all industries and sectors. The real estate industry hasn’t been exempt from these changes, and has left brokers and agents wondering what real estate technology means for the status quo and the future.

Some companies even believe they can make the agent or broker obsolete. So, is it time for real estate agents to innovate or hunker down and do what they do best?

There are a handful of reasons why the real estate industry has to carefully innovate without losing its human touch, after all this industry is founded on relationships. However, allow us to urge you to rethink the way you work with your clients and how you can take control of your business growth.

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Identify & Prioritize Hot Contact Leads with Revaluate Integration

May 23rd, 2018 – in propertybase crm integration revaluate

There was a time when advertising, sales, and marketing (no matter the industry) would blast their messaging to the masses - Mad Men style - with little regard to the audience. The content was the same, no matter what. Jump ahead to today and while this type of advertising across TV, magazines, etc. still exists, there’s most certainly a more prevalent awareness for making sure the right message is served to the right targeted audience.

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Real Estate Technology, Configurable CRM

May 10th, 2018 – in propertybase crm configuration

When it comes to introducing new real estate CRM software into the ecosystem of your brokerage, you might be thinking all about customization. After all, a customized solution will allow you to tailor it to the needs of your brokerage without much stress – right?

But what about a system being configurable versus customizable? The same thing – right? Not exactly. While these words are often used interchangeably they mean very different things and are an important part of moving forward with the right service provider to set your brokerage ahead of the pack.

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