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Best Practices for Lead Response Management in Real Estate

August 21st, 2017 – in crm lead generation propertybase real estate

In real estate, a brokerages inability to respond to leads in a timely manner can be a death sentence. And all too frequently, agents lose out on key commissions simply because the brokerage does not manage the lead process correctly, and install immediate response processes and action plans. In fact, when surveyed on the house purchasing / selling experience, the number one complaint from home buyers is “the agent never got back in touch with me.”

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