As a new lead enters your real estate business, first impressions make all the difference. Whether it's a visit to your company website or an exchange of emails, this initial contact will set the tone for your new relationship. Your first impression is one of the best opportunities to convert leads into clients.
Real estate CRM applications offer many tools to help real estate businesses optimize their first impression for every step of the customers journey. From website integrations to email configuration, these features are a time saving necessity for real estate companies looking to get the most from their leads. Propertybase recently partnered with Boston Logic to bring your brand to life online with designer websites, providing a comprehensive set of tools to reach and grow your audience.
Websites are one of the first touchpoints that new leads visit, its really their first “experience” with your real estate business and brand. As such, it should be easy to change the look and layout of many elements; including menus, area profiles, one-click searches, agent rosters, featured properties, market insights, and much more.