The Ultimate Real Estate Technology Landscape Infographic

January 16th, 2019 – in propertybase real estate technology landscape

Let’s face it, the current state of real estate technology is messy. With so many players in the game and growing amounts of capital flowing into new tools, it can be easy to get overwhelmed.

For many, the darker days of January and February mean slowing down. For the movers and shakers of real estate, it’s the ideal time to review what worked (and what didn’t) in 2018 - this includes evaluating whether their current technology stack meets the new demands of their brokerage, agents and clients!

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5 Habits For Real Estate Success in 2019

December 7th, 2018 – in propertybase real estate optimization

Success is often built on all the little things we do. Healthy habits take time to develop - it's important to make sure you're working on the right ones. That’s why we want to remind you to think about optimizing your processes for 2019 to achieve real estate success!

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Propertybase, Boston Logic & BackAgent Join Forces to Become the Leading Global Provider of Real Estate Technology

If you were privy to attend the 2018 REALTORS® Conference & Expo in Boston you saw a different Propertybase represented. We’re excited to announce that we’ve created a new unified platform with Boston Logic, an award-winning provider of luxury IDX websites, and BackAgent, a comprehensive real estate intranet and transaction management system. The new Propertybase real estate platform has a singular goal for clients old and new: to simplify the entire process of acquiring, nurturing and closing real estate transactions. Read more about how we plan to shake up the real estate industry on Inman.

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5 Tips For the Perfect Real Estate Website

October 19th, 2018 – in propertybase real estate crm website

Success starts with the first click. For many of today's real estate professionals, that first click is determined by the quality of their website. Building a website might be easy to accomplish today, but building a successful website for the long-term can be a challenge.

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Visualize Success With Real Time Reporting

October 11th, 2018 – in propertybase crm reporting

Where do you see your real estate business in one, two or even five years from now year? A better question might be, how well did your business perform last year?

It's no secret that real estate businesses need to analyze past performance to help plan future decisions. Real estate businesses handle many different kinds of data and information. From client details to transaction archives, having a bird’s eye view of all your business information is necessary to creating effective quality metrics which enable better business decision-making. Without an effective CRM data reporting strategy, employees are left to gather information by hand and create reports one at a time—making this necessary component to your business a manual and laborious process.

Many of today’s real estate businesses are turning to real estate CRM & marketing platforms. These software platforms help automate many time consuming data analysis processes. CRM's provide real time reporting, giving agents and brokers more time to focus on solutions and improvements.

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